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Driving results: tools, techniques, and strategies for marketers in a changing landscape
In the face of economic uncertainty, inflation, and supply chain constraints, the pressure is on CMOs to lead the way to growth. Boards...
Feb 27, 20242 min read


Resilient leadership is critical for long-term success
In times of uncertainty, resilient leadership is crucial for steering businesses toward long-term prosperity. Based on what we are...
Jan 20, 20241 min read


Leading Through Change
The world is picking up speed, and changes unfolding before our very eyes. Even industries that once seemed eternal are undergoing a...
Jan 9, 20241 min read


Raise your productivity and impact
Don't Wait to Reinvent Your Business or somebody else will reinvent it for you! Top managers, CEOs, and Managing directors, are you aware...
Sep 20, 20231 min read


Switch ON
First-hand experience of how successful leaders are responding to the changing environment. influencing their organizations’ development...
Jan 27, 20231 min read


Customer relevance at the center of the future business
It’s probably the most complex and demanding time of the last decade - when we went from pandemic to political unrest to climate change...
Nov 15, 20224 min read


The marketing world continues to evolve
There is a constant shift between how it's changing and what we can do about it. During the last decade, I learned that marketing impact...
Sep 14, 20221 min read


Gaining the necessary business agility
We are living through increasingly rapid, unpredictable, and unprecedented change. Yet, across industries, many companies have remained...
May 19, 20221 min read


What is this ship's direction?
V zadnjih dveh letih se je moč odločanja precej skoncentrirala v vodstvu podjetja, ko večino odločitev sprejema direktor. Pa naj bodo te...
May 5, 20223 min read


There are no shortcuts to success
While we are locally still discussing why it’s necessary to become more adaptable and more flexible, we are in more mature markets...
Apr 22, 20221 min read


It’s in our interest and it’s happening now
The critical part of digital transformation is “transformation” – a process, a mindset, a culture, an ambition to provide customer value...
Feb 2, 20221 min read


Digital is here and it's real
Have you also noticed how many conferences and keynotes begin along the lines “….Unfortunately, we can’t meet in person, but due to the...
Nov 23, 20211 min read


Transformation is difficult
How companies engage their employees can mean the difference between success and failure. People are the catalysts of successful...
Nov 16, 20211 min read


Customers are in charge
This notion demands not just new marketing ideas but rather a whole new idea of marketing. It requires an evolution in what we do, how we...
Oct 21, 20211 min read


Top 3 misconceptions about digital transformations
Digital transformations have been my reality since 2008. Starting in a global enterprise environment, company-wide transformations,...
Oct 13, 20211 min read


Empowering customers to go beyond familiar
When customers go on a journey of change, from planning to making the purchases to institutionalizing it into how they work - they need...
Jul 21, 20211 min read


Successful business transformations are rare
Leading transformational change means taking the organization beyond its current positioning, performance, and capabilities. It means...
Jun 15, 20211 min read


Not Doing Different Things, Doing Things Differently
If we only think about all the changes we have experienced during the last months - not just the global pandemic, but also the economic...
May 10, 20213 min read


Laying the foundations for future growth.
According to The State of the CIO report, 40% of all technology spend goes to digital transformations. Gartner estimates that 91% of...
Jan 27, 20216 min read


The term digital transformation is overused
it is not a one and done project. It is a big, bold, brave enterprise-wide process, designed to drive change in performance, culture, and...
Dec 9, 20201 min read
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