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Proving the Value of Marketing's Performance
Business as usual is no longer an option and the future is being shaped by uncertainty. Marketing leaders often struggle to effectively...
Apr 23, 20213 min read


Omnichannel - a B2B standard
Omnichannel is becoming the standard in B2B, not the exception. 83% of B2B leaders believe that omnichannel selling provides a more...
Apr 22, 20211 min read


Modern marketer - a customer experience and growth-driving champion
The purpose of data and analytics is not data collection itself, but rather gaining insight into the accuracy of business decisions and...
Nov 24, 20201 min read
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